Thursday, May 10, 2012

One Bottle = One Case

Case-Mate Offers iPhone Cases Made From Recycled Plastic

Case-Mate has released a new iPhone case made from 100% recycled post-consumer PET bottles -- the plastic in soda and water bottles. Case-Mate says one recycled water bottle equals one iPhone case.


“As part of our greater effort to encourage more sustainable practices, we’ve introduced a line of fashionable, functional and environmentally responsible cases,” said Shashi Reddy, Case-Mate’s Chief Executive Officer. “By creating Case-Mate products using recycled materials, we’re helping millennials stay stylish and environmentally conscious.”



The $30 case comes in 6 colors, pink, orange, green, blue, black, and white. The case itself isn't anything special -- it's very similar to any number of other cases, including the Snap Case from Incase -- but it's perfect for the environmentally conscious iPhone owner.


My thoughts on this.....

This is just an idea of what can be done with plastic bottles instead of introducing them into the landfills.  While there may be much criticism with this, and perhaps a couple of flaws, the idea still remains...creating ideas to make small changes can come from a need, a desire, and the want to make that change..and it shows just one example of how "our trash can become our treasure" 

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